Several years ago we introduced a consulting service to help colleges and universities with their housing programs. We call this service Fresh Eyes Consulting.
Fresh Eyes focuses on organic growth. That is, how full-time student enrollment – both historical and projections for future growth – informs the planning process for an on-campus housing program. And conversely, how a housing program — when carefully planned and positioned to recruit and retain a student — can serve as a tool in enrollment growth. The process, which can be performed in three consecutive days on a campus, provides the following:
- Practical, workable solutions for repositioning your housing program to better recruit and retain students.
- Recommendations for repositioning the other student services critical to the success of your housing program.
- Recommendations for the sizing/phasing of new housing and/or renovations, as well as the appropriate target market(s), using a proprietary tool we call the “Housing Calculator.”
- A greater understanding among all university stakeholders regarding the value of on-campus housing and the critical role it plays in recruitment and retention.